Welcome to Britain…

The concept of ‘welcome’ can be rather hard to define in travel terms.

For me, the welcome that put the biggest smile on my face was Nadi International airport in Fiji. A tiny little airport, but every single traveller that flies into the country (night and day), is met with the sort of welcome that is guaranteed to put a smile on even the weariest travellers face.

Three happy, smiling men with guitars, welcoming you to Fiji in song. T-mobile’s latest ‘flashmob’ (term used in the loosest sense) that I spotted yesterday, picks up on that sing-song-style at the world-famous Heathrow Terminal 5.

If you’re watching the TV this weekend, you’re bound to see the ad at some stage. Next time your picking someone up at the airport remember.

Do it in song…

Iain G. Morrison is a senior marketer in the British Tourism Industry. And is warming my vocal chords before my next airport visit…