Tag Archive | recession

Fold like a pack of cards…

Technically I am a floating voter.

Whilst his party have a more than questionable record on gay rights (they’ve changed, apparently), its fascinating to watch what happens to the man who may be leading the country shortly (or trying to claw his way to power via King Maker Clegg), under minor scrutiny from a bantam weight journalist.

No doubt troubling for Central office (unless they have any other great P.R.egnancy stories / ‘racy’ pictures to feed the media with).

Personally, I’m not sure which way the polls will go.

Those with a memory spanning back to the last recession will remember high interest rates / reposessions. Those who are tired of Labour and feel it’s time for a ‘change’ (TM), will want to vote for ABL (anyone but Labour). And the Lib Dems still suffer under the first past the post system from being viewed as a wasted vote.

A hung parliament, or a razor slim majority for Labour or the Tories. Either way, it’s going to be a bumpy ride…

Iain G. Morrison is a senior marketer in the British Tourism Industry. And congratulating the Gay Times on a well-timed interview…

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The real deputy PM to get tourism brief too?

Looked better on Freddy Mercury (just)...

Looked better on Freddy Mercury (just)...

Well, not yet…

But the British Chamber of Commerce and Travelodge seem to think Mandy should take it on…

They have proposed that the responsibility for tourism be removed from the control of the Department of Culture, Media and Sport and reallocated under the authority of Lord Mandelson’s Department for Business, Innovation and Skills.

In response, Kurt Janson, policy director at the Tourism Alliance, said:

“We’re at the stage at the moment where there is less government funding for VisitBritain than there was when Labour came to power in 1997. “We have an opportunity for the sector to provide and maintain jobs… and to provide growth to help us out of the current recession.”

Good old BoJo (London mayor Boris Johnson) has also pledged his support and encouragement to the capital’s tourism sector in the run up to 2012.  Which all makes for great talk.

But ultimately, it’s money that’s required. You’d be amazed how a little can go a long way…

Iain Morrison is a senior marketer in the British Tourism Industry. And loves that Mandy is back making his presence felt…

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Competition

Competition needn't be scary

Competition needn't be scary

Competition is a good thing.

It generally encourages brands to try harder to secure new customers, and to double their efforts to keep their existing ones. The old adage, ‘familarity breeds contempt’ needn’t always be true!

But,  if the competition aren’t snapping at your profit margins / market share, it’s easier to become just a little complacent and let prices creep up, take your eye off quality control, and not worry quite so much about innovating…

With the recession biting, we’re seeing some rather worrying conglomerates emerging. Lloyds TSB scooped up the HBOS group* (Halifax / Bank of Scotland), which required the government to conveniently ignore competition laws they’d introduced just a few years back in order to ensure against such events.

Now, we see the Icelandic company Baugur is on the brink of collapse. The cash rich Phillip Green (who already has a hand in much of the Great British High Street), is primed and ready to scoop up vast swathes of the high street at a knock-down price. Don’t get me wrong, I’m not against big business. Far from it.

Just so long as consumers don’t end up getting a raw deal at the other end…

Iain Morrison is a senior marketer in the British Tourism Industry. *And a shareholder in our banks. Just like the rest of the British taxpayers…

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