Save the NHS…
I care passionately about the NHS.
It’s a remarkable institution and one that should not be allowed to be reformed by a coalition (where neither party elected mentioned gutting it like a fish in their respective manifestos).
This video comes with one of those not suitable for minors / sweary warnings. But I think it sums up how many people feel about Andrew Lansley…
Iain G. Morrison would encourage you all to write to your MP and insist they #savethenhs
Where angels fear to tread…
Very few things about a commute in and out of Victoria can ever be described as angelic. Even if they smell of teenage changing rooms.
So, to Lynx and their recent ambient stuntette…
Despite the exceptionally high production values, I wasn’t the biggest fan of the latest TVC. But I have to say, I am something of a fan of this.
Especially the hip swinging reaction of most men…
Iain G. Morrison mainly recuperating and praising the angels from the NHS this week. Lasnley, if you’re listening, be a love and keep your butchers hands off the finest of British institutions…
From cradle to grave…
No, not our NHS. I’m referring to the mammoth 90 second spot, that I believe’ll be airing during the Coronation Street ad-break on Friday night. The media agency / ITV must’ve creamed their knicker$…
The ‘big unveil’ of new TVC’s feels like something of a relic these days. I’m not calling time on TV advertising, of course it still has its place and will for many years to come. Nor am I going to give you my thoughts on TV / online convergence. I haven’t had enough coffee and it’ll be nothing you haven’t already heard…
But I am left feeling somewhat cold by this latest Adam & Eve offering for John Lewis.
I get the cradle to grave thing, we’re there for you at every key life stage. I also get the ‘never knowingly undersold’ proposition. But this spot just lacks emotional warmth (or I have ice running through my veins). I didn’t warm to the couple / their family / their journey through ‘life’. I find the music bordering on morbid.
A stark contrast to the stunning ad they ran at Xmas that has combined a stand-out (and very emotionally rich), track; with a perfect slice of emotional Christmas kiddy oriented joy. Whilst I’m sure this’ll do well with the target audience, I can’t help but feeling the music was something of a compromise.
On a more upbeat note, if you want to see how cradle to grave SHOULD be done, then check out this BBH / X-box oldie. A true corker…
Iain G. Morrison is a senior marketer in the British Tourism Industry. And is hopefully that Waitrose will become his local supermarket if I buy the flat I’ve got my eye on…
Good oral health…
this might hurt a bit...
I’ve never flossed. Ever.
I started last week. After a week of flossing (and feeling somewhat self righteous), I was flossing away and in the process, I broke a filling.
Gutting, as I’d just spent over £200 at the dentist but a week before.
I had to go back and have it removed and replaced. Another £100 lighter in the wallet, I’m struggling still as the filling is too big, and juts out.
I need to go back. Fourth time in a month. I guess the moral of the story, is floss.
And take out dental insurance…
Iain Morrison is a senior marketer in the British Tourism Industry. And still has an irrational fear of the dentists chair…
igmorrison's blog 