Tag Archive | gin

Putting the ‘g’ in igmorrison

People often ask what the ‘g’ stands for in igmorrison.

Many of those that know me assume it stands for gin, as I have something of a fondness for that tipple. (A bottle of Chase will do nicely if anyone’s buying).

So, to a rather lovely spot a talented artist / Brand manager friend brought to my attention this fine day. Aldi; clearly not my supermarket of choice, but I do love this latest spot in their current campaign. And if the next 30 years aren’t kind to igmorrison…

Iain G. Morrison is a gin loving head of marketing…

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Happy Hogmanay!!!

They are predicting a ‘perfect’ night in Edinburgh for the annual pilgrimage that sees tens of thousands of party hungry folk head to Princess St. to see in the new year.

That means bloody freezing, a light wind to add to the freeze, but thankfully no rain or snow.

I haven’t done the street party since 2000, but at the tender age of 32, a civilised dinner in N8 with lashings of vin rouge, gin, and champers is a tad more appealing…

I hope you all have a wonderful new year whatever you are doing, and the very best wishes to you and your loved ones in 2010 and beyond.

Iain G. Morrison is a senior marketer in the British Tourism Industry and is cracking open the Bolly early…

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I want me some google goggles…

No, I haven’t gone gaga. Not is it the Friday pub lunch Gin talking…

But Google has just cleverly announced a new product for its Android phone that searches using the camera rather than via keywords. Another reason to go android instead of Apple???

At the moment, it can identify landmarks, works of art and products but, according to Google, doesn’t work so well on things like cars, animals or food.

Its in Google Labs at the moment (their experimental testing zone), due to what Google called the “nascence of the technology, and the scope of our ambitions”.

Vic Gundotra, vice-president of engineering at Google, said: “Today you frame and snap a photo to get results, but one day visual search will be as natural as pointing a finger — like a mouse for the real world. Either way we’ve got plenty of work to do, so please download Goggles from Android Market and help us get started.”

As a marketer in the tourism space, this excites me greatly. All this in a week where Google added several new features to search this week, including real time,  and Japanese voice search.

Exciting times ahead…

Iain G. Morrison is a senior marketer in the British Tourism Industry. And thinks these Goggles piss over the 3D ones you used to get in the 80’s…

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My fellow gin lovers…

Morrisons' ruin...

Morrisons' ruin...

Well, my fellow gin lovers. Here’s one for you…

Those canny fellows over at Hendricks are playing to their heritage, with what we in the trade call a TWAT brief (Tradition With A Twist, for the uninitiated!).

For uploading a photo and description of some ‘curious’ objet da, you could win a bottle of lovely gin if they publish your oddity.

Better yet, you could win an exclusive invite to their travelling bar-cum-horseless carriage…

The site is quirky, although the layout could be a little better.

Just a shame I am in Singapore at present, otherwise I’d be gunning to join one of their lovely gin parties…

Iain Morrison is a senior marketer in the British Tourism Industry, and will be in the Far East for a couple of months, so might be blogging a bit less. Follow my travels here

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