BRAND OF THE WEEK: Channel Four. Putin. Sochi. And a very gay mountain…
Channel four use to be edgy. Today, it’s trying too hard to be like channel 5. Programming is dumbing down. But this little beautiful dig at Putin’s lurch back to the Stone Age? Well. It’s rather kick ass…
Iain G. Morrison wishes everyone luck at the Winter Olympics…
The last Dalek
OK, so I am a bit of a Dr. Who fan…
When they aren’t running one of the biggest websites this side of the pond, Auntie occasionally do some quite cute stuff to promote their shows.
This little platform game supported an episode of Doctor Who that aired a few years ago. Handily, its still lurking around…
It was for the episode where the Doctor and Rose found the ‘Last Dalek’ , and the game itself is nicely done. Very playable, and encouraged additional exposure to the brand pre and post airing.
The Beeb were well ahead of Channel 4 doing this type of stuff (although the did it very successfuly for The Bow street runners, the game is well worth a look too).
Well done the Beeb. And roll on the new Doctor…
Iain Morrison is a senior marketer in the British Tourism Industry. And was never scared by the Daleks when he was younger. Twas the Cybermen that made me hide behind the sofa!