T-Mobile (and the Angry birds #fail)
The epic Liverpool Street station flash mob really kicked it off.
Since then we’ve had random punters singing with Pink in Trafalgar Square, a pretend Royal Wedding dance off (a la that wedding dance from the Americans), and now T-Mobile are hijacking the knock down castle game to end all knock down castle games.
I love angry birds (and I don’t mean the ones in the T-Mobile call centres). But this?! All the Saturday night TV ooooooohs and aaaaaaaaaaahs. The forced excitement, the jumping and cheering in unison?
It’s faker than David Cameron offering up a pledge to protect the NHS…
Iain G. Morrison is a Head of Marketing & Communications for a charitable social enterprise. And will be sticking with Angry birds on’t iphone ta very much…
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