20 years on…

sky

I am not a big fan of Mr. Murdoch (senior or junior).

But, there’s no denying the way Sky TV shook up the TV industry in the 80’s. Sky’s launch fundamentally altered the way in which the Great British  public consumed their daily dose of TV programing…

Well, their now 20 years of age. And just launched a wee site to celebrate. To view, click here >> 

It offers a chance to see how they’ve changed, what’s to come, and a look back at some wonderful old TV ads they’ve commissioned along the way.

There are some real gems. I’m torn between my favourite, it’s either The Simpson’s real life parody, or the nosey neighbour that launched them way back in the 80’s. We all gotta keep up with the Jones’…

One thing is for sure. They will keep innovating. And for us marketers, that can only be a good thing…

Iain Morrison is a senior marketer in the British Tourism Industry. And is really looking forward to real TV-on-demand…