Troll…
Was always my favourite insult of choice for my little sister growing up. It seems the savvy Swede’s are now using the infamous troll to market Skane…
They’ve opted for the happy troll (which is probably why few raised their heads on the streets of London). The live ‘troll spot’ camera link-ups on the site are a great way to showcase the raw, natural beauty of the destination whilst encouraging deeper engagement / repeat visits / noise across social networks, all of which no doubt tick the targets checklist.
Clearly not going to take on ‘best job’ epic proportions, but it’s a lovely campaign none the less. This handy troll spotting guide is clearly a must for anyone thinking about a visit to Sweden. Extra points if you spot a grumpy one.
See you soon sis…
Iain G. Morrison is a senior marketer in the British Tourism Industry. And is off troll spotting…
Welsh Wales…
Give us their Newport (not New York), state of mind…
Not sure this came the tourist board, but who cares. It’s a perfect slice of Friday afternoon joy. I think the China / twinning line be my favourite. What’s yours?
Iain G. Morrison is a senior marketer in the British Tourism Industry. And is loving the Welsh…
Old ladies and children swearing…
…always seems to raise at least a chuckle, even from the grumpiest of old men. And they almost guarantee viral potential.
PLEASE NOTE: This video contains multiple expletives. Some of which are mildly amusing, but if you don’t like the f word (and I don’t mean the Gordon Ramsay programme), look away now…
Given this and the torrent of media coverage surrounding the disaster, it’s amazing to witness the anti-lobbying sentiment bubbling out of America right now.
Far be it from me to point out the irony there…
Iain G. Morrison is a senior marketer in the British Tourism Industry. And does obviously does not condone the use of foul language…
Smile for the camera my precious…
Not many can muster sinister alongside a hint of cheeky charm like Mandy can…
The knowing grin to camera 18′ in is just outstanding. A cheeky ad (that will keep him, the book and the hype, The Times in the media a little longer), so congrats to all involved at The Times and CHI. As an aside, I’d love to be a fly on the wall when dear Lord Mandy starts his Hogwards for spin-doctors classes…
Iain G. Morrison is a senior marketer in the British Tourism Industry. And could easily be swayed to the dark side if Mandy was ever cast as Lord Vader…
Coldplay get a camp makeover…
Stand down lawyers. No slurs as to the sexuality of any band members are being made here…
The BBC Glastonbury coverage was fabulous as always. Why mix with the great unwashed and deal with portaloos when you can sit in the comfort of your own home and watch Glasto in luxurious surroundings?!
Needless to say, The Pet Shop Boys Coldplay cover of ‘Viva la Vida’ was rather amusing.
Regal. Camp. Priceless. Why it can only be Coldplay Pet Shop style…
Iain G. Morrison is a senior marketer in the British Tourism Industry. And clearly an ardent festival goer…
Kick a (former) royal when they are down…
Talk about a right royal rumpus…
My favourite part of the whole Prince for cash scandal, was her asking ‘You’re not from the News of the World, are you!?’. However, this cheeky little spoof from DLKW to support TAFKAP / Prince / the Purple Quality Street ones new album giveaway, is rather amusing…
As an aside, if you haven’t already read about TAFKAP / Prince / the Purple Quality Street ones views on the internet, read them here. Hilarious…
Iain G. Morrison is a senior marketer in the British tourism industry. And loves a bit of salacious scandal as much as the next marketer…
It’s like burning bras never happened…
I think it was Boney M in their Ra-Ra-Rasputin song, that finished with the line, ‘Oh those Russians’. And with this little effort from Avianova (a low-cost Russian airline), that sentiment seems somewhat appropriate…
Given most low-cost airlines adopt the ’no news is bad news / as long as they are talking about you’ standpoint, I’m sure the flurry of sexist / sexy attention this will get them will do their awareness levels no harm at all
As an aside, if they decide to extend the brand (a la easyeverythingtosuityourneeds), to car-washes across mainland Europe; given the way they clean their planes, I think it’s safe to assume they will be rather popular…
Iain G. Morrison is a senior marketer in the British Tourism Industry. And would like to remind you all (as if you didn’t already know), sex sells…
Be afraid boys…
Traipsing round shops for hours on end looking for that ‘perfect’ engagement ring is no longer an option boys (and neither is Elizabeth Duke).
Tiffany have just taken all the pain out of finding the perfect ring by launching a free app (blue box not included).
The premise is simple. It has every ring, shot from every conceivable angle, with the ability to search on shape, setting, metal, design.
Funnily enough, there is no ability to search on cost, but the schedule a consultation functionality (call back or in-store appointment), is probably enough to have most men reaching for their credit card with a grimace.
If you notice it on your girlfriends smart-phone of choice, be prepared…
Iain G. Morrison is a senior marketer in the British Tourism Industry. And loves the Sharon Osbourne Tiffany box story…
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Godfinger
No, not GoldFinger. Godfinger.
Not as in giving him upstairs the finger for something that’s gone wrong (I feel a lightning bolt destined for my head speeding my way as we speak), more using the finger that God gave you to play i-God…
Cute, simple and no doubt going to be popular in a Farmvill-esque way. Expect to see much more action / reward across all walks of life (and marketing), soon.
COI a la Change for life, please take note…
Iain G. Morrison is a senior marketer in the British Tourism Industry. And is sorry for mocking Mother for her love of Farmville…
Begbie, Rents, Sickboy, Spud and a couple of mascots…
Some brilliant news that should excite the whole of Blighty this fine summers day!
Danny Boyle, the rather talented director of Slumdog Millionaire, Trainspotting (and that crap one with Leo Dicaprio on a beach), has been named artistic director of the opening ceremony of the London 2012 Olympic games.
The challenge ahead of Danny and his team? CGI assistance or not, Beijing stunned the world with their lavish opening in 2008.
Boris and Leona on a bus simply won’t cut it here and with an estimated audience of over a billion people worldwide, this will have to be a stunner start to finish. I for one can’t wait. Just don’t let Begbie get hammered?
Iain G. Morrison is a senior marketer in the British tourism industry. And is rather looking forward to 2012. End of the world or not…
